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November 5, 2010 | 70 likes | 0 comments
Mavic is a french manufacturer of high-end bike systems and rider’s equipment. The site demands very high bandwidth, but the reason for this is the fact that they're showing off very high quality close-ups of their products. This is exactly the right thing to do in a situation such as this. They are selling expensive gear to pros and high-end enthusiasts who are likely to be very picky and therefore very interested in knowing exactly what they buy. I also love that they've put the logo at the bottom right.
October 20, 2010 | 79 likes | 0 comments
My two favorite things about the Google TV site are a) the unusually dark color scheme for a site like this one, especially coming from Google, and b) the awesomely executed focus on the contents, making it very compelling to have a closer look at what this technology is all about.
September 16, 2010 | 60 likes | 0 comments
Vivi Kola, The Swiss Original Since 1938 has a sugary sweet CSS + jQuery interface. There's lots of scrolling involved here, but the unusual look, feel and layout makes for an enjoyable experience. A job well done by Hinderling Volkart.
September 5, 2010 | 69 likes | 0 comments
I'm sure all of you saw this one last week. After all, it's not very often that a browser manufacturer like Google teams up with a hot band like Arcade Fire and a star director like Chris Milk to create something as beautiful as this. This is truly cutting edge.
February 4, 2010 | 18 likes | 0 comments
Happy Cog have been hard at work on the new Visit Philly site recently. Compared with the previous version, this site is the best in the entire universe - in all aspects. I haven't really been able to test this site in a real world scenario, as I haven't visited Philadelphia in 14 years. However, I think they've made some interesting choices in the content shown in the dropdown menus and the content, such as the itineraries.
February 2, 2010 | 23 likes | 0 comments
Huh? Two Flash sites in a row. I must be crazy. Wrangler's latest campaign offering features some truly mesmerizing elements. Each photo is in fact an interactive video that may be played forward or backward. What's amazing about this is the fact that you pull on the clothes, and how this makes you feel. It just works perfectly. Via @inahill. (The downside with Flash sites like this one is, as always, the awful, constant 100% CPU usage.)
February 1, 2010 | 43 likes | 0 comments
I'm selling colors, the tagline for Adhemas Batista's portfolio site is very fitting. His work makes powerful use of bold colors often combined with abstract or almost psychedelic shapes and imagery. I've been so lucky to have had the joy of relying on his services a few years ago, and can attest to his mad skills. His portfolio was last showcased here on Styleboost in 2006, but was recently redesigned.
January 21, 2010 | 22 likes | 0 comments
I love the approach IGN has taken to the task of convincing advertisers. This is a great example of how to do something bold, different, beautiful and (I assume) successful. Brilliant. Via Drawar.
January 20, 2010 | 13 likes | 0 comments
Dear Steve Jobs is a beautiful and well executed campaign that managed to get SVT Play a lot of attention just before xmas.
April 29, 2009 | 13 likes | 0 comments
Philips went overboard when they created this campaign site for their latest 21:9 aspect ratio TV. I think the idea of making an original short film to show off the 21:9 aspect ratio is wonderful. The execution is even better. World class!